-Start Training
-Resources & Recommendations
-Picking a Dealer
-Important! What to know Before You Buy!
-Shooting tips
-Should I go Hi-Def?
-Lighting Tips
-Shooting Testimonials
-Will YouTube help my site?
-The best software to edit your videos with
-What you should know before purchasing a camcorder
MoreSalesWithVideo.com’s Mission
Our mission here at MoreSalesWithVideo.com is simply the same as our name. To get you more sales on your website by using video. As elementary as this sounds we do want to make sure you understand how important video is and has become as a tool for your sales whether you already use video or are a newbie in this area.
If you have not yet read our report on “The Greatest Secret to Producing Great Quality Videos for Your Website”, I urge you to read it as soon as possible.
When you go into a physical store, there is the ability for the store owner to create a bond by starting up a conversation, usually starting out by saying, “May I help you?” But when you click open a website, there’s no one there but a cold “contact” link. The owner hopes that perhaps the fonts or the colors or perhaps the setup will be enough to keep you around for a little while and eventually cause you to buy. And if you don’t buy today, hopefully that slick website will bring you back one day.
A website buyer reminds me of a deer in the woods looking around for food. The slightest noise or sign of danger causes her to run. But oh what bliss when they find that food in a peaceful safe haven! And so it is when we surf the net. We look for the best price on a site that looks trusting, doing our best to avoid scammers and trojan viruses and gray market dealers. But there are times when we find what we are looking for and just like the deer, “Oh what bliss!”
Why is video so important to your website? Because it is the missing piece to a cold, humanless website. Web video creates a bond with a buyer. Now there is a human factor. There is a face to go along with the cool fonts and pretty colors. Now you can use the warm “contact us” button with confidence. Add products to the shopping cart with boldness. And hit the checkout button without worry.
It is our belief that somewhere in the near future, video won’t be something that is a mystery to a business. That every business will have some sort of video department so they don’t have to spend thousands of dollars on video production companies just to get their video up on their website. Just like every business in the 40’s invested in a switchboard and someone trained to run it, the same thing should occur with video. Look at the photo to the right and left. This is an authentic switchboard plugin station. After I took this picture, I
stared at the unit for about 10 minutes, but for the life of me could not figure out how it worked. Yet, every medium to large business had one, and hired someone or had someone on their staff work it. It just took a little systemization and training. There’s no reason why there shouldn’t be a video on your website for all your major products, and that video made in house, showing your web visitors all the advantages and uses of your products just like sending a salesperson to their homes. Don’t you agree that your conversions would go way up?
On this site we are committed to showing you how to improve your sales with video, by teaching you how to market with video, how to produce your own videos for the web, offer you products and recommend dealers to make your life easier, and most importantly the psychology of how video on your site will affect your visitors. Once you understand all this, you will undeniably see your web sales rise.
We also urge you to read our article on Gray Market Dealers. You will find that surfing the net for the lowest price on AV gear may cost you more money in the long run!! There are plenty of less than honest sites out there, just waiting to scam you with an unbelievably low price!
Finally, if you need personal consulting on setting up your video program, or if you decide you don't want a do it yourself program,our parent company, Biz Video Solutions can work it out for you.
If you have questions feel free to contact us. Our contact button is warm and we’d love to hear from you with your questions, comments and suggestions!